Coochi.com has been with the family for a long time, since 2001. We had been wondering over the years what Coochi should be and along came our daughter who is 8 now. She said that it was a hamster and so Coochi hamsters were born. Would like to add that she had been the art director saying what Coochi would and should be wearing. Even to a having a face scar or electric guitar and eye tattoo. Kids these days.